Front Row

A new method of capturing experiences.

Front Row is a premium camera aimed at getting a front-row view of your life, via the integration of social media applications. Its market positioning was for social influencers and tech ninjas who utilized the web as a social playground to promote their everyday activities. Unlike sport's POV cameras, Front Row is aimed at the fashion-conscious, culture-infused, social media generation which loves broadcasting his/her life. It features a custom-designed circular touch screen, detailed surface finishes, a machined aluminum bezel, and interchangeable lanyard/clip attachments for different use case scenarios.

Industrial Design, CMF, Mechanical Engineering, UX Design, Art Direction, Brand Identity,